Embrace Change and Thrive
“To improve is to change; to be perfect is to change often.”
— Winston Churchill
In nearly everything that we do in our businesses, the methodologies that yield success are different than they were two, five, ten years ago. So when it comes to marketing your business, if you’re doing the same things as a couple of years back, you’re running on the slow track. Change will put you back on the fast track where you belong. Change doesn’t come easy, and it’s filled with uncertainty and fear of failure. But failure can be enormously enlightening if doled out in manageable doses.
So how do you make change more manageable? And what are some sensible steps to offset some of the risk? Read my Business2Community guest blog posting for the specifics and to learn how the right changes can take your business to new heights.