Tag: research



New tactics rule, old tactics drool.

Here’s $20K for Marketing. What to do Next?

I recently posted the above poll on LinkedIn.  57 total votes were cast spanning a range of markets and functions. Results are, in order: • 42% Website, SEO, Social Media • 28% Branding and/or Positioning • 16% Mobile Marketing • 12% Outbound Marketing, e.g. email • 2% New Marketing Materials Anything surprising? Not so much that websites, SEO, SEM, Social are now getting increased attention...

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